A few weeks ago we spread some ZOIC love with a warehouse sale that sold off last season's samples and old inventory. Local riders got great deals on sharp threads and we donated 10% of the proceeds to Outdoor Outreach (link). We also poured FREE BEER for anyone who bought an SDMBA (link) pint glass, funding trail advocacy and development in San Diego County. And as a topper, all of the quarters from playing our arcade table went to SDMBA as well! I could say more, but sometimes others say it best:

A great big thank you to ZOIC! You and Eric really did a great job with the sale event and promoting
good causes. I saw many SDMBA members shopping there, and this past weekend I saw several people out riding in their new ZOIC Clothing. SDMBA appreciates your support and certainly the donated funds help
our organization do what it takes to open more trails in San Diego.

Thank you!
Minette Ozaki
San Diego Mountain Biking Association

If you have a cycling event that you think ZOIC should be involved in, please contact us (link). Just know what you want and be ready to tell us how your event promotes trail advocacy and having fun on bikes!

Donner ‘til you Drop is a four hour endurance ride to celebrate pedaling as a force to make the world a better place. The purpose of this ride is to raise awareness for Biking for a Better World’s current project Montana to Mexico, benefiting Disabled Sports USA Far West’s adaptive biking programs.

What: Donner "Til You Drop"
When: Friday, August 21 9am-1pm
Where: Meet at West End Beach 8:30 am, Road ride up and down Old 40 (Donner Pass)

Riders are welcome to ride as many laps up and down Old Rt. 40 as desired. Riders are expected to find sponsors to pledge by the lap or hours ridden. The ride will end at 1pm. Riders must complete a registration form and release of liability prior to beginning the ride. Participants will make a $25 donation to enter the ride and are expected to find additional personal sponsors contributing by the lap or hour.

For more info please visit www.bikingforabetterworld.org or on our sponsored page, http://zoic.com/biking_betterworld.

A few weeks back on National Trails Day, we hosted a ride and sponsored raffle to raise money for our local non-profit we support, Outdoor Outreach.

What an amazing turnout! Through the support of industry sponsors that donated to our raffle and the friends and family who came out to support, we were able to raise over $1200. Thank you Bike Magazine, BOB Trailers, Carve, Clif Bar, Dakine, Electra Bicycles, GIRO, Gregory Mountain Products, and Niterider for donating such wonderful prizes!

“By having ZOIC put their energy and resources into this event, it allows Outdoor Outreach a venue to create local community awareness for the youth we serve as well as an opportunity to raise donations. All donations will allow us to grow capacity throughout our organization and help us continue to transform the lives of at-risk youth through comprehensive outdoor programming," said Chris Rutgers, executive director of Outdoor Outreach.

When: Saturday, June 6th, 2009
What: National Trails Day, 9-11 a.m. trail work with SDMBA, REI and SD County, 11-2 p.m. music, lunch, and pony rides, Outdoor Outreach/ZOIC ride will begin at 11:30, followed by the giveaway, around 1 p.m.
Where: Los Pensaquitos Adobe Ranch House on Canyonside Park Drive (12122 Canyonside Park Drive)
More information: www.zoic.com/ntd

Every year in the spring, we host a ZOIC and Outdoor Outreach trail ride in San Diego. It's a great way to get everyone together, raffle off some prizes, and ride some trails! Support Outdoor Outreach by purchasing your raffle ticket ahead of time.